1. Introduction

1.1. Brandmark Signs Limited ("Company," "we," "our," or "us") is committed to protecting and respecting your privacy.

1.2. This Privacy and Cookie Policy ("Policy") sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us, in accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR") and the Data Protection Acts 1988–2018 of Ireland.

1.3. Please read this Policy carefully to understand our views and practices regarding your personal data and how we will treat it.

2. Data Controller

2.1. For the purposes of GDPR and applicable national data protection law, the data controller is:

Brandmark Signs Limited
Unit 220 Holly Road, Western Industrial Estate, D12EH32, Dublin, Ireland
Email: info@brandmarksigns.ie

3. Data We Collect

3.1. We may collect and process the following categories of data:

• Identity Data: name, business name.

• Contact Data: business address, email address, phone number.

• Financial Data: payment information via secure third-party processors.

• Technical Data: IP address, browser type and version, time zone setting, operating system, and platform.

• Usage Data: information about how you use our website and services.
   

3.2. We collect data directly from you through:

• Website forms and account registrations

• Order placement and transactions

• Direct correspondence

• Automated technologies such as cookies

4. Legal Basis for Processing

We process your personal data under the following lawful bases:

• Performance of Contract: to fulfill our contractual obligations to you.

• Compliance with Legal Obligations: for tax, accounting, and regulatory purposes.

• Legitimate Interests: to operate and improve our services.
   

Consent: where required for the use of cookies or marketing communications.

5. Use of Your Data

Your personal data may be used to:

• Fulfill and manage your orders

• Process payments

• Deliver customer support

• Improve our website and services

• Ensure compliance with legal obligations

• Protect against fraud and abuse
   

We do not sell or rent your personal data to third parties.

6. Data Sharing and Disclosure

We may disclose your personal data to:

• Service Providers: Wix (website platform), Stripe (payment processor), Zoho Books (accounting), DPD and other courier services.

• Analytics Providers: Google Analytics, Facebook Pixel (only if activated).

• Regulatory Authorities: if required by law.
   

Each third party is required to process your data securely and in compliance with GDPR requirements.

7. International Transfers

Where your data is transferred outside the European Economic Area (EEA) (e.g., via Wix servers or Stripe), such transfer will be subject to appropriate safeguards including Standard Contractual Clauses approved by the European Commission.

8. Data Retention

We retain your personal data only for as long as necessary:

• Transaction and Order Data: minimum 6 years to comply with tax laws.

• Contact Inquiries: up to 2 years after resolution.

• User Accounts: until account closure or deletion request.
   

Upon expiration of retention periods, data will be securely destroyed or anonymized.

9. Your Data Protection Rights

Under GDPR, you have the right to:

• Access your personal data

• Request correction or completion

• Request erasure ("Right to be Forgotten")

• Restrict processing

• Object to processing

• Data portability
   

Requests must be submitted in writing to info@brandmarksigns.ie.
We may require verification of identity before actioning any request.
We will respond within 30 days as required by law.

10. Data Security

We implement appropriate technical and organizational measures to secure your personal data against unauthorized access, accidental loss, destruction, or disclosure.

Security measures include SSL encryption, secure storage systems, and access controls.

11. Cookies

11.1 Use of Cookies

Our website uses cookies to distinguish you from other users, to help us provide you with a better browsing experience, and to improve our services.

Cookies we use may include:

• Strictly Necessary Cookies: Essential for the operation of our website.

• Performance Cookies: Collect aggregated data for website analytics.

• Functionality Cookies: Remember your preferences.

• Targeting Cookies: Record your visit and browsing habits (only if activated).
   

11.2 Consent to Cookies

You will be asked to consent to non-essential cookies when visiting our website.
You may refuse consent or withdraw consent at any time via your browser settings.

11.3 Managing Cookies

Most browsers allow you to refuse all or some cookies.
Please note that disabling certain cookies may affect website functionality.

12. Children’s Data

We do not knowingly collect personal data from individuals under 16 years of age.
If you are under 16, please do not provide us with your personal information.

13. Changes to This Policy

We reserve the right to amend this Policy at any time.
Any changes will be posted on this page and will take effect immediately upon posting.

14. Complaints

You have the right to lodge a complaint with the Irish Data Protection Commission if you believe that we have breached applicable data protection laws.

Irish Data Protection Commission
Website: www.dataprotection.ie

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Effective Date: April 26, 2025